Trap Draw, Ep 366: How an Apparel Business Gets Built

Neil and TC take you on a jaunt through Upstate New York as they hang out with Alex Holderness and John Bourne (the brains behind Holderness & Bourne). What started as b-roll for their travel series turned into a full-length interview, digging into the duo’s backgrounds, how they launched a side hustle that mirrors No Laying Up’s origins, and the ups and downs of turning a passion project into a legit apparel brand.

Along the way, they spotlight the Evans Scholars Foundation and shout out ServPro, then plug all the ways you can stay in the loop—newsletters, the No Laying Up Podcast, or by joining The Nest (think exclusive content, perks in the pro shop, and super-light ad breaks).

Watch on YouTube