How an Apparel Business Gets Built | Trap Draw Ep. 366

Neil and TC hit up Upstate New York for their travel series and ended up sitting down with Alex Holderness and John Bourne, the duo behind the apparel brand Holderness & Bourne. What started as a few video clips turned into a full-length interview where the founders dive into their backstories, how they launched their side hustle, and why their journey feels so much like the NLU story.

Along the way they give shout-outs to the Evans Scholars Foundation, plug their sponsors, and drop links for the No Laying Up newsletter, podcast channel, and “The Nest” membership—because building a business (and a community) is all about bringing people along for the ride.

Watch on YouTube