How an Apparel Business Gets Built | Trap Draw, Ep 366

Neil and TC hit Upstate New York to sit down with Alex Holderness and John Bourne, the duo behind the casual‐wear brand Holderness & Bourne. What started as bonus clips for a travel‐series video turned into a full interview, where they dive into their personal backgrounds, the nuts and bolts of launching a parallel apparel venture, and the surprising ways their journey mirrors No Laying Up’s own path.

They also rally support for the Evans Scholars Foundation and shout out sponsors like ServPro, while inviting fans to subscribe to the No Laying Up newsletter and podcast. For die‐hard enthusiasts, there’s The Nest community—90 bucks a year gets you fewer ads, exclusive content, pro-shop deals and an annual member gift.

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